Customer segmentation analysis

Need to understand your customers better? Want to better predict their behaviour? Open source data can be helpful in trying to build a fuller picture of existing or potential customers. I have built up extensive datasets on demographics at a property and neighbourhood level. These can be used to augment your existing customer datasets to better understand your customers. Using open source data can be vastly cheaper and more flexible than buying expensive datasets and cookie cutter solutions from credit ratings agencies. If you're already paying a lot for credit rating agency datasets, why not compare the predictive power those datasets offer you to a combination of open-source datasets and bespoke modelling? Either outsource the work to us or have us build a simple solution with your staff that they can maintain and expand.